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Retained Search For Major Football Club

The Situation

A major football club needed to hire a new Head of IT. Their previous experiences with recruitment companies lacked clarity, and the very specific requirements of the role meant they wanted a start-to-finish, managed solution.

We provided this solution with a structured campaign, encompassing all elements of the recruitment process on a Retained Search basis.

The Challenge

The club described the difficulties they were facing in recruiting for this role:

Finding someone capable of delivering in our environment and the wider sporting industry is often tricky.

Initially, the club sought to soft recruit – talking to industry contacts and friends to seek candidates.
Over a three week period this yielded little and the clock was now ticking. Digital Gurus presented a suitable shortlist inside of two weeks; finding skilled people from a range of industries.

The Solution

Managed by a dedicated account manager, our structured campaign allowed the club’s IT Director and HR Department to see a complete overview of the process. It began with a marketing plan:

  • Social media campaign
  • Featured website advertisements
  • Video advertisements

The club retained our services for a small upfront fee, with a further discounted fee on successful placement of the candidate. 600 initial applications were received, before a long-list of 10, and subsequently a shortlist of 4 was produced. The shortlisting process included screening and a technical personality based
assessment, conducted via telephone.

The club’s Digital Gurus account manager was responsible for conducting all briefs, leading a tour of their stadium and was a
member of the interview panel.

Just 15 working days were spent on this project, from role release to job offer. Over £6,000 was saved with the Retained Search service.

The Feedback

Digital Gurus managed the process through keeping the candidates aligned, attending the interviews and providing an objective view of candidates as part of the selection panel. Now some six months on, the appointed person remains in post and growing with the club.

Retained Search Overview

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